A Christmas Trend that Won’t Go Away
Christmas is almost here which means you should be in your most merry and bright mood, especially in your outerwear. It is now time to dust off the only piece of clothing that should only be worn during the Christmas Season: the Ugly Christmas Sweater. No other clothing invokes such disgust and hilarity at the same time during the holidays. What constitutes an “Ugly Christmas Sweater”? A typical one would be composed of extravagant Christmas decorations, images, and colors that considered to be tack and gaudy. But it seemed like people just had to have it, the trend for these sweaters has been soaring as of late. Furthermore, with the growing trend of Ugly Christmas Sweater parties, they are more popular than ever. But we ponder, how did this fashion monstrosity get started?
The Origin and the Popularity
It is hard to pinpoint exactly who invented the idea of this garment, but as writer Nikki Lackowski adds, “Few garments have been exposed to as much scorn, yet remained such a popular tradition.” As to the sweater’s origin, she states that there are “knitting patterns of snowy pines dating back to the 1950s,” and that fact, coupled with the continued commercialization of Christmas at that time, makes it a safe bet that the sweaters have been around since then. The Christmas sweater trend didn’t start to sprout until the 1980s.
Originally called “Jingle Bell Sweaters,” these tacky garments were originally perceived to be fashionable at its origin. According to TIME write Allison Berry, the pioneer of this trend is indicated to be Bill Cosby, as he constantly wore designed sweaters on his hugely popular TV program, “The Cosby Show”. His iconic status in the 80’s helped the garment gain recognition. The designer of Cosby’s sweaters and the first innovator of the trend was Koos Van Den Akker, an NYC fashion designer, known for his out-of-the-box patterns and wild prints. Interestingly enough, is the only designer attributed to selling more than $1 million in merchandise in one hour on QVC, the home shopping television channel.
Celebrity Endorsement of Ugly Christmas Sweaters
Soon after, more celebrities from the decade would be seen wearing them; actress Josephine Premice, Chuck Norris, Richard Simmons. Actor/Comedian Chevy Chase popularized the fashion even more in his movie “Christmas Vacation.” Several noted designs on the sweater were bells, bedazzlements, and yarn. They were a complete necessity during Christmas and holiday family photos. The popularity of this fad reached a peak in the ’80s, then started to fade in the ’90s. But when the new millennium began, it soared back, thanks to the birth of the “Ugly Christmas Sweater Party”.
The first Ugly Christmas Sweater party is claimed to have started in Vancouver, British Columbia in 2002. The term “ugly Christmas sweater” and “ugly Christmas sweater” was trademarked in Canada by Chris Boyd and Jordan Birch, who threw the first-ever reported sweater parties. Other trendsetters include Brian Miller, Adam Paulson and Kevin Wool, who founded uglychristmassweaters.com, a site that sells countless Christmas sweater designs.
We Can Clean Ugly Christmas Sweaters for You
Today, the sales of the sweaters and the number of parties arranged have reached an all-time high. Sweaters are selling like crazy online, parties are getting booked to the max, and the garments have become a booming business for retail stores and corporations. If you want to get goofy and have fun this holiday season, Pico Cleaners will be the absolute destination to clean and sew up your awfully awesome ugly Christmas sweaters.